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Apparel+ Lookbook

Cintas

Apparel+ lookbook cover with the wordmark filled with photography of workers, set on a cream background with the Cintas logo.
Sales-focused print lookbook showcasing workwear through elevated product photography and minimalist design.

Overview

My Roles

In‑studio photography art‑direction & design

Designed a polished print lookbook for the Apparel+ brand to support sales enablement and showcase a modern workwear apparel program. Collaborated with product and sales teams and participated in product photo shoots to guide visual direction. Translated product messaging and photography into an elevated catalog experience.

Apparel+ lookbook cover with the wordmark filled with photography of workers and the Cintas logo.
Apparel+ lookbook table of contents spread with a photo of three service workers next to a navy contents page.
Apparel+ lookbook Chef Works spread featuring a chef holding a bowl of food alongside product photography of chef coats, shirts, and pants.
Apparel+ Workwear section opener spread with flat-laid workwear apparel and the headline Engineered to Endure. Crafted for Confidence.

Lookbook cover